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TRUST MODEL FOR SOCIAL NETWORK

Arnostka Netrvalova and Jiri Safarik

translation by Maryam Farokhmehr

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ترجمه توسط مریم فرخ مهر

KEYWORDS
Trust, trust modeling, personal trust, social network.
ABSTRACT
The paper deals with the personal trust modeling in social
networks. Terms trust, personal trust, trust affecting factors,
and trust representation are introduced. The proposed trust
model integrates more factors which affect trust
determination in social network. The model covers basic
factors as reciprocal trust, subject reputation, subject trust
recommendations, and is extended by trusting disposition.
The role of these factors participating in trust forming is
discussed. Modifications of parameter values describing
mentioned factors and their effects on personal trust
evolution are investigated. Examples of behavior of trust
model for social networks are examined by parameter
studies. The studies demonstrated that the model enables to
study the dynamics of trust evolution in social networks.

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trust-model-for-social-network

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